At a time when there was more fear about AIDS, MAC the true Trendsetter and Colour Authority stood ahead of everyone with the launch of MAC VIVA GLAM.
Who esle but RuPaul could be the face of VIVA GLAM at launch. Through the MAC AIDS Fund over $400 million has been raised.
All sales generated from the selling price of VIVA GLAM lipsticks goes towards helping women, men and children living with and affected by HIV/AIDS.
The Shades of VIVA GLAM
Outspoken Deep Red
Foxy Brown Plum
Heartful Rose charged with Gold
Pure Neutral Pink with a lustre finish
Warm Terracotta / Plum with pearl finish
Deep Dark Matte Plum