This family begins in Paris with No 5 Femininity, Luxury, Now, Forever. Launched in 1921 for the modern woman – she was the flapper, independent and liberated. She truly represented women in the 1920’s.
CHANEL No 5 is known the world over, crosses generations is Timeless, Classic, Now and Forever. The key to the continued success of No 5 is the fragrance, and the use of aldehydes; organic compounds of carbon, oxygen and hydrogen. Manipulated, creating a chemical reaction and isolates the scent. Aldehydes boost the fragrance.
Ten glass vials with varying forms of the Aldehyde creation were presented numbered 1–5 and 20–24, the groups divided the core May rose, jasmine and aldehydes with two series, each a variation of the compound.
Coco Chanel picks No 5, a perfume like none other. This is a woman’s perfume, the scent of a woman.
Today, you have more choices with this family. No 5 has 2 little sisters: Eau Premiere and LEAU.
No 5, created by Gabrielle Chanel in 1921, the symbol of luxurious simplicity has evolved into an icon. Now, with the creation of L’EAU it is the No 5 of today. L’EAU is modern, fresh and vibrant embodiment of the eternal scent. No 5, the now and forever fragrance, is ultimate femininity. An elegant, luxurious spray closest in strength and character to the parfum form.